Music videos are a very popular form of content. They have become more and more popular in recent years. Because of the high demand for music videos, there is a lot of competition between different companies and artists to produce them.
In order to get noticed by the audience, it is important to make your music video look good and appealing. This is where music animation comes in handy – they can be used to create an interesting visual experience that will draw attention to your song or album.
We realize that choosing music for your animated video might be difficult at times. Challenges include understanding where to hunt for music, determining whether a licence is required to use audio in your video, and even selecting a specific piece. This blog post aims to assist address these questions by offering our top three suggestions for leveling up your animated videos with music and sound.
It is important to remember that music videos are not about the music you put into them. They are an artistic medium, and they need to be used in that specific way.Let’s get started with our guide on how to make a good music video!Creating a good song for an animated music video There are a few different ways you can use music animation in your songs, but most of the time it is done by using computer-based software (CGI).
Tip #1: Select music that complements your animation and the video’s concept.
Selecting music that isn’t appropriate for the tone or theme of your video could be extremely off-putting to your viewers. The music needs to support the video, the video needs to support the music. While both need to be in sync, they shouldn’t be competing for attention.
- Know what your intentions are. Ask yourself ‘Who is your audience?’ What do you want to communicate? Genre, instrumentation, and the mood of the track are the main aspects of the music that need to be in line with the visuals.
- Understanding what your video is about. Strengthening the coherence of the audio and the visuals will make sure your message conveys in a straight and powerful way.
- The overall mood. If it’s a voiceover or someone talking directly, you may consider pure instrumental, non-distracting music which is low in volume. The mood you have chosen for the visuals should be constant as long as you use the same music. If it changes, we recommend re-matching the music as well to maintain the effectiveness of your message.
Tip no.2: Add sound effects to give your video more dimension
We absolutely love sound effects and the way they level up videos instantly. Think about creating an animated explainer video with our hand-drawn animation effect. It looks great when it’s being drawn out, but if you add a scribble/pen-on-paper effect, it creates a completely new feeling.
Tip no.3: Make sure you’ve obtained the rights to use the audio
Sadly, nothing in this world is free and the same goes for music. For you to use music tracks on your videos, you need to make sure you have the license to do so. Our friends over at HookSounds have written a chunky blurb about why it’s so important to obtain the correct right and ‘don’t steal the music’
The music industry is crazy, even when regulated. Now imagine tons and tons of artists that are trying to make a living off of their art every day, and they are continuously being bogged down by people using their tracks for free without their consent. Since the authors own their songs, you need their permission if you want to use them, and if you are looking forward to using a very well-known chart song, you’ll need to be clear on the fact that this will be everything but cheap.”
And there you have it! Those are our top three tips to level up your animated videos with music and sound. Hopefully, you’re feeling inspired to create show-stopping video animations (with VideoScribe and our royalty-free music library), or maybe you want to have a look through other music libraries – like our friends over at HookSounds.